From The Blog
Field notes on SaaS copy, SEO & getting cited by AI
Strategy, copy, and execution assistance to increase bottom-of-funnel traffic and high-quality leads
From The Archives
Notes on SaaS Copy, SEO & GEO
How the B2B SaaS Industry Became my Copywriting Niche (Story Time!)
Clients sometimes ask how I got started writing in the B2B SaaS industry, so I thought it would be fun to put this story down in writing. Y'all know I can crank out 5k quality words for ebooks and pillar posts, but I don't want to be too "me me me" so hold on […]
Why SaaS isn’t a race to the bottom
I recently listened to a Neil Patel podcast interview where he details the strategy behind UberSuggest, the free SEO tool he’s creating to bring in leads for his digital marketing agency, Neil Patel Digital. With his new tool, he’s taking a very different approach than with previous SaaS successes Hello Bar and Crazy Egg. In the […]