Meet a software copywriter who gets resultsI write copy and content for B2B SaaS/tech companies whose teams are passionate about solving problems for their customers
Confession: I'm a marketer in a copywriter's t-shirt.
Let's smash something out of the park together and celebrate!!
Dayana is an exception. She’s much more than a copywriter.
“As a VP of marketing, I consider myself hard to satisfy. The vast majority of copywriters I worked with along the years, were able write nice words but usually missed the point and weren’t able to capture the essence. Dayana is an exception. She’s much more than a copywriter. SHE GETS IT. She is good at researching and understanding what we want to say, she has a good eye for design and she produces content that really makes an impact. I guess that’s one of the biggest compliments a marketing writer could get.”
…speaks the same language as our customers
We needed an expert B2B SaaS copywriter who could come in and professionally upgrade our copy to maximize conversions and make our website messaging clear for visitors. Dayana was that copywriter. She did a great job synthesizing customer data and quotes to create converting copy that speaks the same language as our customers.
Dayana blends a scientists precision with an artists flair in each and every project
The moments in life in which we’re lucky enough to encounter someone who possesses true greatness within their craft are magical. Dayana blends a scientists precision with an artists flair in each and every project we’ve worked on together. Being able to experience true delight when a project is delivered is such a wonderful luxury, and one that Dayana manages to create every time.
Dayana was a Godsend
Before I worked with Dayana, I had to create all of the copy for our website. Even though I have deep expertise in this area, I felt I was too close to the company to ensure I was communicating in the language that would help us convert new members to our platform. I needed someone who could exceed my copywriting skills, fully embody our brand voice, and streamline our copy for launch. Dayana was a Godsend. In fact, if you’re reading this review, it might be because Dayana’s copy helped you see why Bluematter was a fit for your organization, and she can do the same for you and your ideal buyer.
Unlike any writer I’ve worked with
Dayana writes stunning copy. I’ve worked with many writers over the years, usually grinding through many tedious iterations to get something “usable.” Dayana, unlike any writer I’ve worked with, really took the time to understand what we do, she then spoke to our customers to find out why it’s useful. The result is a website that beautifully communicates our value to customers. And I’m a little prouder about what we do when it’s communicated so well. And she’s crazy fast. Seriously.
…not just a writer, but a researcher, insight-er, communicator, ideator…
When we first met Dayana, we were expecting someone who would sharpen up our copy. We got something much different (and better) than we could have expected. What we got in Dayana was not just a writer, but a researcher, insight-er, communicator, ideator, and team member. She dove deep into our industry. She spoke with our customers. She produced insights into the value that they found and helped us turn around and use that messaging to attract more customers. Phenomenal copywriter, plus a lot more.
…the most trials started EVER…
Finally set the new website live last week and we had the most trials started EVER for any given week. I’m going to attribute it to Dayana’s amazing copywriting skills.
…I’ve had to stop implementing the strategy because I couldn’t keep up with leads…
I started the LinkedIn strategy that Dayana gave me and I saw results quickly. Within a few days, my upcoming week was filled with phone calls with my new connections. At times, I’ve had to stop implementing the strategy because I couldn’t keep up with leads
Dayana is a badass killer copywriter
We found her exactly when we needed her. We knew what customers loved about our beta product, and she communicated it for us.
…has a personal touch to all her marketing work…
Dayana has a very personal touch to all her marketing work. She always comes up with great creative ideas on what to write about and other out-of-the box concepts to promote our business. We are truly lucky to have someone so dedicated to the task like her on our team.
…our big accounts come from Dayana’s cold emails…
Within one hour of implementing Dayana’s cold emails, after sending the start of the sequence to 50 prospects, I had already booked a demo. We get some of our smaller customers from SEO, but the majority of our big accounts come from Dayana’s cold emails.
…understands our space well…
Dayana has done a great job helping us build our content arsenal. We count on her with our blog posts, customer stories as well as web copy. She understands our space well and turns solid content around fast.
…the dynamics behind the messaging…
I consider Dayana my ‘secret weapon,’ and turn to her when I need creative consumer-facing copy. She really thinks like our consumers, yet has a strong understanding of the dynamics behind the messaging and content. This enables her to give us great copy, and additional benefits such as SEO tactics, content planning and more added value.
…stories that put people emotionally into real situations…
It’s clear that Dayana really got the vision for the project. I particularly loved the stories that put people emotionally into real situations to spark their imaginations. As I read further into the copy, I was ticking off boxes in my head thinking to myself, “Is this idea captured? Yes…and what about that other idea? Yes!” I will definitely be contacting Dayana when I need more copywriting done.
…detail orientated, proactive, a great communicator…
Dayana was a pleasure to work with. We had a very challenging and unique assignment that she did a fantastic job on. She is exactly what we were looking for: detail orientated, proactive, a great communicator, and genuinely passionate about doing great work. She is also very flexible, understanding, and able to adapt to changing situations. Was a pleasure working with Dayana, and she is at the top of our list for future copywriting engagements.
…above and beyond…
Dayana had a deep understanding of what work was needed and performed above and beyond expectations. She helped us to clearly promote the concept of our brand new product to our first customers.
…eloquent and to the point…
When we worked with Dayana, we could clearly see that writing isn’t just a job for her. It’s more of a passion. Her sense for details, her aim for perfection and her working style in general made working with her a pleasure. The copy we received was well thoughtout, eloquent and to the point. But it didn’t stop there. She even went the extra mile to incorporate all our changes to make the copy exactly how we imagined it to be. We look forward to working with Dayana again in the future.
Dayana is the person you want on your team
She helped us jump start our effort on case studies and highlighting our work for our customers. She “gets” things very quickly, reads in between lines. I have high regards for her intuition and inquisitiveness. She is highly professional and presented herself very well in front of our customers (whom she had to interview). To top all of this, her writing skills are top notch (simple, to the point, clear to read) and her working vision with the graphic designer was excellent. We are extremely pleased with the outcome of the first 2 case studies completed and couple more on the way.